Mike Cuesta is the Chief Marketing Officer for CareCloud and MTBC, leading product and corporate marketing, demand generation, and communications initiatives. Mr. Cuesta helped co-found CareCloud in 2009 and previously served as the company's SVP of Marketing.
In his previous role as SVP of Marketing, Mr. Cuesta helped lead the strategy, design, and growth of the company's brand as a leader within the Healthcare IT market. Mr. Cuesta believes that healthcare technology is entering a new era of innovation and is passionate about making transformative technology easy to access, and enjoyable to use, for MTBC and CareCloud customers and partners.
Mr. Cuesta is a design-driven and technology-focused marketing strategist and designer with over 15 years of experience in brand strategy, digital marketing, and design. Prior to CareCloud, he worked with several companies including Ryder, HP, and Interval International. At Interval International, a leading global provider of leisure services to the vacation industry with more than 2,800 employees worldwide, he directed the information architecture for the transformation of several legacy applications to a state-of-the-art, consolidated web application. Prior to that, he was Senior Designer & Webmaster at Avisena, where he grew the online marketing, branding, and product management programs that directly contributed to a 62% year-over-year revenue increase from 2007 to 2008.
Mr. Cuesta's passion for user experience has garnered multiple awards and recognition for CareCloud including The Web Marketing Association's WebAward, International Academy of the Visual Arts’ W3 Award, and a Webby Award - the leading international award that honors excellence on the Internet. He was granted a scholarship to the Visual Arts Conservatory at Miami Dade College before studying Business Administration and Marketing at Florida International University. Mr. Cuesta was also listed in WebDesigner magazine as one of the Most Influential Designers of 2004.