In a captivating piece for the WSJ’s Tech Europe blog, Ben Rooney postulates that health care may serve as the ‘next frontier’ for big data.
First, the two-syllable term is foreign to many outside of the IT field. Big data means that as datasets grow to unfathomable extents, they develop the ability to collect and interpret massive amounts of information – via everything from social media posts to smartphone GPS coordinates.





Foreword: Remember that friend of yours, the one that just doesn’t ‘get’ Twitter? The one that talks about how it’s a useless frivolity and a passing fad? We all know at least one. Some people wouldn’t know the future if it came up and bit them, and others try furiously to resist its advance.